We built a responsive microsite that offered a personalized musical experience to users. Users could create a playlist based on their musical taste and selected mood. The site featured Red Bull's signature illustration animations, providing an engaging visual experience during the playlist generation process. The microsite was designed to be retina display-friendly and ensured fast loading with advanced compression technology, all while staying true to Red Bull's brand guidelines.
Our display ads and masthead banners were designed to pique interest and drive engagement. We utilized the traditional Red Bull art style, featuring animated illustrations of the Wings at Work concept. The goal was to increase clicks, generate playlists, and redirect users to our microsite and the playlist page. The animated CTA button was a key feature, designed to grab attention and encourage user interaction.
Campaign
Campaign Name :
Fueling productivity with Red Bull Wings at Work!
Brand Name :
Redbull
Campaign Date :
June 21, 2018
Location :
********
Client Name :
********
Industry :
Beverage
Media Agecy :
********
Target Group :
********
Brief :
********
Creative Agency :
********
Microsite
Status :
********
Domain Name :
********
Creative & Technolgy :
********
Idea & Concept :
********
Back-End :
********
Creatives by :
ASCC
Front-End :
********
Devoped by :
ASCC
Ads
Ad Types :
********
Ad Servers :
********
Published Date :
********
Publisher :
********
Creative & Technolgy :
********
Creatives by :
ASCC
Booked Impression :
********
Devoped by
ASCC
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