We utilized key visuals and the campaign video, showcasing some scenes merged with the Spotify UI for a unique user experience. We initiated the campaign with short clips from the video, applied glitch effects to create intrigue, and encouraged users to click. The Spotify UI was animated with Fiat's summer-themed artwork, making users feel as if the screen had been hacked. The animation ended with an automatic redirection to the AdPage, where users could find a link to watch the entire video, a playlist tailored to Fiat's new dynamic and forever-young concept, and links for detailed information about the vehicle.
Campaign
Campaign Name :
Feel young and stylish with New Fiat 500!
Brand Name :
Fiat
Campaign Date :
October 25, 2017
Location :
********
Client Name :
********
Industry :
Automotive
Media Agecy :
********
Target Group :
********
Brief :
********
Creative Agency :
********
Ads
Ad Types :
********
Ad Servers :
********
Published Date :
********
Publisher :
********
Creative & Technolgy :
********
Creatives by :
ASCC
Booked Impression :
********
Devoped by
ASCC
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