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Battery

Boost with a little licorice!

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Our mission was to electrify the Spotify homepage with our ads and takeover, driving clicks and sparking curiosity. We kick-started the user journey with a splash of the new licorice flavor on the Battery can, followed by a series of campaign video scenes that seamlessly integrated into the Spotify UI. The takeover concluded with a hero key visual that transitioned into an AdPage, complete with licorice-themed playlists and animated CTA buttons. The result was a high-impact, engaging campaign that not only showcased the new flavor but also redirected users to Battery's official campaign site.

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Campaign

Campaign Name :

Boost with a little licorice!

Brand Name :

Battery

Campaign Date :

April 1, 2019

Location :

********

Client Name :

********

Industry :

Beverages

Media Agecy :

********

Target Group :

********

Brief :

********

Creative Agency :

********

Ads

Ad Types :

********

Ad Servers :

********

Published Date :

********

Publisher :

********

Creative & Technolgy :

********

Creatives by :

ASCC

Booked Impression :

********

Devoped by

ASCC

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