Our mission was to electrify the Spotify homepage with our ads and takeover, driving clicks and sparking curiosity. We kick-started the user journey with a splash of the new licorice flavor on the Battery can, followed by a series of campaign video scenes that seamlessly integrated into the Spotify UI. The takeover concluded with a hero key visual that transitioned into an AdPage, complete with licorice-themed playlists and animated CTA buttons. The result was a high-impact, engaging campaign that not only showcased the new flavor but also redirected users to Battery's official campaign site.
Campaign
Campaign Name :
Boost with a little licorice!
Brand Name :
Battery
Campaign Date :
April 1, 2019
Location :
********
Client Name :
********
Industry :
Beverages
Media Agecy :
********
Target Group :
********
Brief :
********
Creative Agency :
********
Ads
Ad Types :
********
Ad Servers :
********
Published Date :
********
Publisher :
********
Creative & Technolgy :
********
Creatives by :
ASCC
Booked Impression :
********
Devoped by
ASCC
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